kenneth.zawilinski@concordia.edu Phone: 512-313-5305 / Office: C-267
Doctor of Philosophy, The University of Texas, Austin, Texas (1991)
Dissertation: The Affective Measurement of a Semiotic Manipulation of TV Advertising Visual Imagery
Master of Arts in Advertising, The University of Texas, Austin, Texas (1982)
Bachelor of Fine Arts, The University of Texas, Austin, Texas (1978)
Visiting Professor of Marketing (2004-2005), Associate Professor of Marketing, Concordia University Texas, Austin, Texas (2006-Present)
Adjunct Professor of Marketing, St. Edward's University, Austin, Texas (1999, 2004); Texas State University, San Marcos, Texas (2004); Our Lady of the Lake, San Antonio, Texas (2003-2004); LeTourneau University, Austin, Texas (2001-2004)
Assistant Professor of Marketing, St. Mary's University, San Antonio, Texas (1991-2000)
Visiting Professor of Marketing, Trinity University, San Antonio, Texas (1990-1991)
Teaching Assistant - Marketing, The University of Texas, Austin, Texas (1989-1990)
Teaching Assistant - Advertising, The University of Texas, Austin, Texas (1987-1989)
Emotional Response Analyzer System With Multimedia Display; Patent Number 5,676,138; October 1997.
The Application of Total Quality Management Theory to Promotional Management Course Curriculum, American Marketing Association, Fifteenth Annual International Collegiate Conference, New Orleans, LA, 1992.
The Development of a Semiotic Manipulation of TV Visual Imagery, Semiotic Society of America, Seventeenth Annual Meeting, Chicago, IL, 1992.
The Development of a Survey Questionnaire to Assess the Total Quality Management Culture of a School of Business, American Marketing Association, Fourteenth Annual International Collegiate Conference, New Orleans, LA, 1992; Jack Davis.