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BBA Micro-Concentration in Entrepreneurship

Customize Your BBA with Entrepreneurship in Austin, Texas

The Entrepreneurship Micro-Concentration allows students pursuing a Bachelor of Business Administration (BBA) at Concordia University Texas to explore innovation, new venture development, and entrepreneurial leadership while completing a primary BBA concentration.

Designed as a focused set of courses, this micro-concentration helps students develop the mindset and skills needed to launch new ideas, manage small businesses, or lead innovation within established organizations. The Entrepreneurship Micro-Concentration must be taken in conjunction with one of the BBA concentrations.

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What You’ll Learn in the Entrepreneurship Micro-Concentration

Students in the Entrepreneurship Micro-Concentration develop practical and strategic skills, including:

  • Opportunity recognition and idea development
  • Business planning and venture strategy
  • Entrepreneurial leadership and decision-making
  • Innovation, problem-solving, and adaptability
  • Ethical business practices and responsible leadership

Coursework emphasizes applied learning, helping students translate ideas into viable business concepts.

Program Snapshot: Entrepreneurship Micro-Concentration

Total Credit Hours: 9

The Entrepreneurship Micro-Concentration is designed to complement any BBA concentration by adding focused coursework in innovation and venture development. Students select approved courses that align with their academic goals and career interests.

Sample Courses for the Entrepreneurship Micro-Concentration

(Course availability may vary by term. Students work with an academic advisor to finalize course selection.)

  • Project Management
  • Selling and Sales Management
  • Entrepreneurial Strategy
  • Digital and Social Media Marketing
  • Strategic Management
  • Market Research and Analysis
  • International Financial Management
  • Corporate Finance
Program Notes
  • Must be taken in conjunction with a BBA concentration
  • Available to traditional and online students
  • Course selection completed in consultation with an academic advisor

Career Value of an Entrepreneurship Micro-Concentration

Students who complete the Entrepreneurship Micro-Concentration gain skills that support a wide range of career paths, including:

  • Entrepreneurship and small business ownership
  • Startup and innovation roles
  • Business development and growth strategy
  • Leadership roles in emerging or mission-driven organizations

This micro-concentration also supports students who plan to pursue graduate study in business or entrepreneurship-related fields.

Interested in adding Entrepreneurship to your BBA?

Learn how the Entrepreneurship Micro-Concentration at Concordia University Texas can help you build skills for innovation and leadership.

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Frequently Asked Questions: Entrepreneurship Micro-Concentration

  • Is the Entrepreneurship Micro-Concentration a standalone program?

    No. The Entrepreneurship Micro-Concentration must be completed alongside a primary BBA concentration.

  • How many credit hours is the Entrepreneurship Micro-Concentration?

    The micro-concentration consists of 9 credit hours.

  • Can online students complete this micro-concentration?

    Yes. The Entrepreneurship Micro-Concentration is available to both traditional and online BBA students.

  • How are courses selected for the micro-concentration?

    Students work with their academic advisor to select approved courses based on availability and degree planning.

  • Does this micro-concentration appear on my transcript?

    Students should consult with their academic advisor to confirm how the micro-concentration is documented based on current academic policies.